A workshop that uses art as a training principle, useful in unlocking the creativity of participants.
Held by myself and Sara Loffredi, a writer of novels for adults and children, it is ideal as a corporate and team building project.
Participants are invited to get deeply involved with writing and drawing, sharing the results of the workshop.
The company may propose to work on a particular theme if important for engagement.

WHY DRAWING:
It is the most suitable tool for turning thoughts into images.
Through drawing, it is possible to clarify ideas, focus concepts, and calm anxiety.
It is one of the most powerful tools to support thinking, on par with writing.
We are often led to think that drawing is something to be relegated to artists or children, yet this is not the case: in addition to being a pleasurable activity, drawing helps to unlock creativity, an invaluable skill that allows us to approach work problems from different perspectives.

WHY WRITING:
The words we choose every day define us specifically, especially in the work environment.
Ours is an ongoing and often unconscious selection: one word over another changes the tone of a meeting, document or email; it becomes the currency that allows us to relate to others. In creative work, putting words alongside drawings allows us to amplify their potential, enriching it with meaning and showing us a different reading of what had instinctively come out in a given form, but evolves according to the choice of the accompanying word.

Do you need more information about one of my courses/workshops?
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